Video boosts social engagement



Key Facts

14 retailers involved

Organic Facebook Reach 16,406

11% uplift in sales

As part of the Eastbourne Arndale digital strategy, we produce and direct seasonal style videos designed to showcase the latest trends and inspire shoppers.

The Autumn video coincided with a retailer fashion event, so we switched our attention to covering the event rather than delivering the usual presenter style.

The event utilised local shop assistants to work alongside professional models and served to increase local interest through the centre’s social platforms.


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