Published by Steve 17 June, 2008 - 15:15We work hard. Very hard indeed.
In fact, a number of our clients wonder how we do it. The simple truth is that we LOVE what we do. It’s what motivates us to get out of bed early and retire sometimes quite late.
But there is a balance to be had. Of course, family and friends rank highly in our lists of priorities, that goes without saying. But we also benefit from the little breaks that we afford ourselves during the head down, eyes forward day to day creation of brilliance.
It is these breaks that allow us to gather our thoughts, regroup and return refreshed and on form. That’s why we’ve got an original 1984 cocktail table arcade game in our breakout area. You know the ones where competitors sit either side of the table with their own joystick and buttons. Ours plays Excaliba – a fairly simple platformer that has proven to be quite addictive.
But anyway, to the point. It was during one of our breaks when I was introduced to The Daily Mash (www.dailymash.com). Now, you see, part of my job is to keep abreast of news and popular culture, just so that I’ve got a good idea of what’s going on. I therefore receive numerous news feeds and keep one eye on what’s on the telly. I also have quite a satirical streak and believe that sarcasm is one of the more intelligent forms of humour; so imagine my delight when I came across this consistently funny swipe at current affairs (ok, it’s been live for a year, maybe I should have stumbled upon it sooner).
Under their positioning statement ‘It’s News to Us’ the Daily Mash delivers a hilarious take on current affairs with headlines such as ‘Nuclear Submarine found on Train’, ‘Knighthoods for Entire Cast of Heartbeat’, ‘Drivers Urged to Panic’ and ‘Alcohol Cravings Reduced by Alcohol, Says Alcoholic’.
Edited by two of Britain's least respected journalists (their words not mine): Neil Rafferty (ex-Sunday Times and Press Association) and Paul Stokes (ex-Scotland on Sunday and The Scotsman) the site has swiftly become my favourite daily wheeze.
I urge you all to take a look. Put it on your favourites list. Return regularly. These guys deserve their advertising revenue.
